Ho Chi Minh City-based Vietcetera , a digital medial network first created for millennials and Gen-Z, will broaden its emphasis demographic after getting $2. 7 million in pre-Series A funding. The capital was raised over two rounds the year of 2010, led by media-focused dare to go firm North Base Your data.
Other shares included Go-Ventures, Gojek’s business enterprise and venture arm; East Undertakings; Summit Media; Genesia Projects; Hustle Fund; and Unces Venture Capital, the corporate venture arms of Z Holdings, which might owned by SoftBank Audience and Naver Corporation.
Vietcetera was founded when it comes to 2016 by Hao Tran and Guy Truong also now claims an audience of 15 million users per month. All its advertisers include AIA Insurance, Google, Facebook, Nestlé, MasterCard, Vingroup and Tiki. Tran told TechCrunch that Vietcetera will also monetize by “prioritizing original content licensing and as well as development. ”
The network was first developed for millennials and Gen-Z assistance who wanted “content becoming beyond showbiz, sensational ideas and entertainment. ” To assist you serve more groups of readers, Vietcetera will launch cool new vertical brands in 2022 focused on women’s content, the property market and personal finance.
North Base Media founded in 2013 by Marcus Brauchli, former lead editor tool of the Wall Street Journal and Wa Post, and Media Constructing Loan Fund chief executive officer Saša Vučinič to back electronic digital media startups in areas where mobile internet puncture is growing. Its other portfolio companies include The News Cover, Atlas Obscura, Rappler and even Majarra.
Vietcetera’s new funding will be used through content, including new acts and podcasts, mobile iphone app development, franchise and content material material licensing, and potential transactions.
