Taylor Swift cites AI deepfakes in endorsement for Kamala Harris

A screenshot of Taylor Swift's Kamala Harris Instagram post, captured on September 11, 2024.

Enlarge / A screenshot of Taylor Swift’s Kamala Harris Instagram post, captured on September 11, 2024. (credit: Taylor Swift / Instagram)

endorsed Vice President Kamala Harris for US President on Instagram, citing concerns over AI-generated deepfakes as a key motivator. The artist’s warning aligns with current trends in technology, especially in an era where AI synthesis models can easily create convincing fake images and videos.

“Recently I was made aware that AI of ‘me’ falsely endorsing Donald Trump’s presidential run was posted to his site,” she wrote in her Instagram post. “It really conjured up my fears around AI, and the dangers of spreading misinformation. It brought me to the conclusion that I need to be very transparent about my actual plans for this election as a voter. The simplest way to combat misinformation is with the truth.”

In August 2024, former President Donald Trump posted AI-generated images on Truth Social falsely suggesting Swift endorsed him, including a manipulated photo depicting Swift as Uncle Sam with text promoting Trump. The incident sparked Swift’s fears about the spread of misinformation through AI.

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